Partnerships Glossary

Content Syndication (CoSy) is the practice of republishing content on third-party websites to expand its reach and generate greater visibility. By distributing articles, blog posts, infographics, guides and other content formats across relevant platforms, businesses can tap into new audiences, drive traffic back to their own website and establish thought leadership within their industry.

Effective CoSy strategies involve identifying reputable syndication partners, tailoring content to their specific audiences and tracking key metrics to measure the success of syndication efforts. This can be a valuable strategy for building brand awareness and generating leads.

AppSec, or Application Security is the processes, tools and practices used to protect software applications from security threats and vulnerabilities.

Applications are often targeted in cyberattacks, making robust AppSec crucial for safeguarding sensitive data, maintaining business continuity and preserving customer trust. Effective AppSec involves integrating security considerations throughout the entire software development lifecycle (SDLC), from design and development to testing and deployment. This includes implementing secure coding practices, conducting regular vulnerability assessments and establishing incident response plans.

Related: Critical points of trust within your ecosystem.

A graphics processing (GPU) is a specialized processor designed for parallel processing, excelling in tasks that involve simultaneous calculations on large datasets. While initially developed to accelerate the rendering of 3D graphics, GPUs have evolved into powerful engines for a wide range of applications, including artificial intelligence, machine learning, data analytics and high-performance computing.

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