Partner engagement
Partner engagement is the process of keeping partners active participants in your program, whether that means driving traffic or submitting leads and deals. The goal of partner engagement is to encourage partners to continually drive value through your program.
Some important partner program KPIs to focus on when improving partner engagement are monthly sales volume and signups, leads and deals.
When developing your partner program, it's important to set meaningful partner engagement goals in order to measure and encourage activated partners who continually bring in recurring revenue.
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