Give credit where it's due
PartnerStack’s referral links make it easy for partners to drive traffic to your website and ensure partners get the credit they deserve when traffic converts.
- Give every partner a unique referral link
- Enable partners to create their own custom links
- Automatically add UTMs to links based on partner groups
Sync up deals and updates
Make it a no-brainer for your reseller partners to register deals and keep your team up to date.
- Create custom deal forms that capture the right info
- Partners can update deal stages as they work to close
- Approve and update deals directly from your CRM
Close deals faster
Speed up deal closures by assigning qualified leads to your partners with automated rules that can make out the good leads from the bad.
- Assign leads to partners directly from your CRM
- Notify partners when a lead is assigned to them
- Automate lead routing to send leads to best-fit partners
Centralize all data
Abandon data silos. PartnerStack connects to your CRM to share data across apps without code or frustration so you can deploy your solutions in a snap
- Ready-to-go integrations with the most popular CRMs
- Create custom data fields that map to your CRM
- Build new automation rules with an intuitive visual interface
Frequently asked questions
Once referrals, leads, or deals are tracked, PartnerStack automatically applies your payout rules. Partners are rewarded based on verified attribution data, ensuring timely, accurate and fair payouts across all partner types.
PartnerStack integrates directly with with major CRMs (like Salesforce and HubSpot), supporting two-way syncing, custom field mapping and automatic stage updates. These integrations ensure partner-sourced leads and deals flow seamlessly into your sales pipeline — and that updates made in your CRM sync back to PartnerStack without manual effort.
PartnerStack makes lead submission effortless by meeting partners where they already work. Partners can submit leads through the portal, send referrals directly from HubSpot, or share opportunities through email or Slack. Our AI-powered capture automatically detects and pulls lead details from Slack and email, creating a registered lead without any manual entry. No matter how partners submit opportunities, PartnerStack centralizes them into a single, trackable workflow.
When partners submit leads, PartnerStack immediately routes them according to your rules—by region, partner type, product or team. Notifications ensure partners know their lead was received, and CRM syncing keeps both sides aligned as the lead progresses.
Co-sell and referral partners can submit leads or register deals directly through PartnerStack using customizable forms. These submissions sync to your CRM, where your sales team can update deal stages. PartnerStack pulls those updates back in automatically so partners stay informed — and you maintain a full, traceable attribution record.
Yes. PartnerStack supports all partner referral motions, including link tracking, lead submission, deal registration and co-sell activity. No matter how a partner engages with your program, PartnerStack captures the touchpoint and ties it back to the partner responsible.
PartnerStack gives every partner a unique referral link with built-in attribution parameters, so any traffic, sign-up, or purchase generated from that link is tracked automatically. This ensures affiliate partners always receive accurate credit for the customers they bring in — without requiring manual reporting or additional tracking tools.
