Monthly new partnerships is a metric that is used to track how many new partners join a partner program on a monthly basis. It’s a key metric that provides a pulse check on the growth of a partner program.
A steady stream of monthly new partnerships signals that a program is resonating with potential partners, and offers a compelling commission structure. It's also a testament to the effectiveness of recruitment efforts and the appeal of the brand or product.
Tracking monthly new partnerships helps gauge the scalability of a partner program and identify areas for improvement. A consistent influx of new partners validates a healthy pipeline, while a decline might flag the need to adjust recruitment strategies or refine the program benefits.
This metric also serves as a benchmark for measuring the success of partner acquisition campaigns, such as marketing efforts, events or referral programs.
A B2B document automation platform set a goal to increase monthly new partnerships by 15 per cent. To achieve this, they implemented a multi-pronged approach, including targeted advertising campaigns on LinkedIn, a referral program that incentivizes existing partners to bring in new ones, and joined the PartnerStack network.
Sign up for our newsletter to enjoy premium partnerships and ecosystem content you can’t get anywhere else.
By submitting this form you agree to PartnerStack's Privacy Policy.