Feedback systems
Feedback systems are structured mechanisms gather insights from various stakeholders, transforming opinions into actionable data to optimize your product, support, and overall customer experience. Feedback systems capture the input of all the stakeholders involved in a business motion, including customers, partners and employees.
In partnerships, feedback systems are important for capturing the opinions of channel partners to help understand channel performance, sales enablement effectiveness, and areas for improvement in partner support.
To ensure their data visualization platform met the evolving needs of scientists, the B2B SaaS company implemented a multi-channel feedback system, capturing input from user surveys, support tickets and an in-app feedback button, resulting in the development of new features highly requested by their most active users.
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