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Activation rate

Activation rate

Your program’s activation rate is the percentage of partners that sign up for your program that show actual activity after signing up.

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Affiliate program

An affiliate program is an organized system that enables affiliates to drive traffic to your properties through tracked links, and earn a cut when that traffic converts. Affiliates come in many different forms and they can include: influencers, content creators, publications, membership associations, and technology vendors.

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Affiliate partner

Affiliates are partners that drive traffic to your properties through tracked links, and earn a cut when that traffic converts. Affiliate partners are a subset of marketing partners. Also see "Marketing partner"

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