Partner referrals are only 10% of pipeline, yet they account for 31% of revenue. For top performers, the sales velocity delta of partnerships — the speed and efficiency at which deals are closed and generating revenue — is higher than other channels, yet out of companies surveyed by Pavilion and Ebsta, only 12% have a partnership program, meaning there’s revenue opportunities left on the table.

Partnerships grew and expanded in 2022. PartnerStack’s data allows us to map out each partner that earned a commission's most recent login to our platform — and last year, our global reach diversified and made monetization possible in more than 120 different countries. Our partners exist all around the world — and are logging in from various timezones.