B2B Influencer Marketing for SaaS
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B2B Influencer Marketing for SaaS in 2025

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Featured Guide

B2B Influencer Marketing for SaaS in 2025

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Features

Partnerships Jobs That Pay Over $75K in 2024

With so many titles in the partnership world, do you know the responsibilities — and expected salaries — of each of these roles?
Amber Dowling
Contributing Writer
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The Pros and Cons of Using LinkedIn for Your GTM Strategy

Learn the benefits, challenges and best practices for leveraging LinkedIn for your B2B SaaS brand's go-to-market strategy in 2025.
Magda Kuzminski
Contributing Writer
Ask an Expert

Trust in the Age of AI: How Partner Content Brings Back the Human Touch to B2B

This article explores how partnerships content can bring a much-needed human touch back to B2B SaaS.
Tawni Sattler
Contributing Writer
Features

The Rise of Generalists in Partnership Roles

Embracing generalists in 2024 can enhance your business partnerships by leveraging diverse skill sets for innovative problem-solving and growth.
Amber Dowling
Contributing Writer
Features

Why I Started For Female Founders and Why it Matters for Partnerships in 2024

Sarah Bundy shares her impetus for starting For Female Founders in our latest guest post. Plus, she discusses why diverse talent in partnerships benefit everyone.
Sarah Bundy
Guest Writer
Features

Best Courses and Certifications to Level Up Your Career in Partnerships

Whether you’re already working in partnerships or want to break into the industry, these educational tools will help increase your partnerships IQ.
Chinwoke Nnamani
Contributing Writer
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Google Algorithm Updates: What the Changes Mean for Partnerships

Learn the impact of Google algorithm updates on partnerships and how to adapt your strategies to maintain and grow search rankings.
Joel Lim
Contributing Writer
Features

10 Partnership Leaders to Follow on LinkedIn

Amplify your partnership strategies with inspirational insights and expert growth tips from these trusted partnership leaders who are active on LinkedIn.
Magda Kuzminski
Contributing Writer
Ask an Expert

Partnership Leader Advice: How to Grow a Successful Career in Partnerships

Apollo.io’s Jennifer Rhima shares her insider advice to her most asked question: how she grew her career in partnerships.
Jennifer Rhima
Guest Writer
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5 SaaS Companies Powering Nonprofit Work in 2024

We’re sharing the SaaS companies making significant impacts in the tech and nonprofit worlds.
Amber Dowling
Contributing Writer
Features

How to Talk to Partners and Prospects Without AI Chatbots

Navigate the delicate balance between leveraging AI for efficiency and building out authentic partner relationships.
Magda Kuzminski
Contributing Writer
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Marketing Channels: Expand Your Business Reach Beyond Google

Learn how to select and utilize the best marketing channels for your B2B business.
Carly Olson
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