B2B Influencer Marketing for SaaS
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B2B Influencer Marketing for SaaS in 2025
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B2B Influencer Marketing for SaaS in 2025
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Features
Black Friday 2022: Tips and Tricks for Running Deals in B2B Partnerships
Here’s how to drive revenue this shopping season.
Mallory Kirzinger
Contributing Editor
Deeper Dives
The Best B2B Affiliate Program Software in the Market in 2022
Your definitive list of the best in class affiliate program softwares.
Doug Murray
Contributing Writer
Deeper Dives
Channel Sales vs. Direct Sales: What’s the Difference in 2024?
Leverage the power of partnerships with your sales strategy.
Renee Sylvestre-Williams
Contributing Writer
Deeper Dives
Ecosystems 101: Here’s What to Expect if You Launch Your Ecosystem in Winter 2022
The first 90 days of your new partnership world.
Neya Abdi
Contributing Writer
Deeper Dives
B2B Affiliate Marketing: Best Ways to Use Affiliate Links for Business
This is how to get the most out of your affiliate links.
Neya Abdi
Contributing Writer
Ask an Expert
6 Red Flags Affiliates Should Look for Before Joining Partner Programs
Look for these before you hit the sign up button.
Renee Sylvestre-Williams
Contributing Writer
Features
What Kind of Partner Program is Right for You?
Learn about the three main partnerships you can add to your go-to-market strategy and figure out where to start.
Carina Rampelt
Contributing Editor
Features
Busting the Most Common Myths About Affiliate Marketing
Thought affiliate marketing was for juice cleanses and influencer Instagram posts? Think again.
Riviera Lev-Aviv
Contributing Writer
Deeper Dives
The Path to SaaS Channel Readiness, Part 3: Referral Partners
In part 3 of this series, we cover what makes referral partners different from affiliates and why the leads they drive are so valuable.
Laurella Jose
Contributing Editor
Deeper Dives
The Path to SaaS Channel Readiness, Part 2: Affiliate Partners
In part 2 of this series, we cover the fundamentals of affiliate partners and why every SaaS company should have an affiliate program.
Laurella Jose
Contributing Editor
How-To
How to Keep Top-Performing Affiliates Engaged — and How to Push Them Away
What does it take to recruit and retain the very best affiliate partners? Get tips straight from a top-performing partner.
Adam Enfroy
Guest Contributor
Deeper Dives
The Path to SaaS Channel Readiness, Part 1: Scaling the Partnerships Pyramid
Want to grow through indirect channels? In part one of this series, we provide a framework for scaling up indirect revenue with partnerships.
Laurella Jose
Contributing Editor
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