PartnerStack vendors with multiple partner programs see a significant increase in average monthly revenue

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PartnerStack vendors with multiple partner programs see a significant increase in average monthly revenue

Chart

Average monthly revenue for vendors based on number of programs

Source: PartnerStack | April 2024

Insight

Vendors in the PartnerStack Network with two or more programs see a significant increase in average monthly revenue, which tended to spike after 36 months with PartnerStack.

Key Metric

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1.77

Increased earnings of vendors with more than one partner program

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High performing vendors tend to offer 20-25% for commissions

Wondering how much to pay out in commissions to partners that get customers? Well, across our top 25 highest performing vendors, the highest performing offers based on total commissions paid out are 20%, 25% and 30% (in order). Certain software industries, like ERP (Enterprise Resource Planning), paid out up to 30-35% on average.

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Enterprise companies lead in partner-built integrations

Enterprise companies are providing their customers with more integrations than startup or SMB businesses. Those integrations are a result of larger internal teams and the efforts of their partners, with over half of those integrations being partner-built.

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SOURCE DATA

Where we get our data

This proprietary ecosystem data is analyzed and synthesized into insights from our network. It is anonymized.

PartnerStack Research Lab uses primary but fully anonymized data sourced from our ecosystem to gain rich insights into possibilities for growth in partnerships. We processed and analyzed this anonymized data to provide ecosystem benchmarks that help to seek answers within the partnerships industry.

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121

Growth in revenue seen by the average PartnerStack customer

500

M+

In revenue driven by partners on PartnerStack in the past year

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Year-over-year growth in partner acquisition

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