Your Go-to-Market Fortune

Though the temptation of building an army in the form of a direct sale team is strong, this card calls for a pause before action. With the gift of knowledge, we know involving partners closes deals faster and at a higher ratio, particularly when it is an ideal-fit partnership, like those indicated by The Missed Connection card, so receiving The Fool’s Legion may serve as a reminder to consider building out strong indirect channels to support pipeline and grow revenue this year.