Your Go-to-Market Fortune

Every partnership professional has to ultimately report back to their executive leadership, proving the continual worthiness of the investment in partnerships. This card speaks to that, reminding those who draw it to demonstrate impact and secure budgets for their next quarter from their C-Suites. Are you driving and measuring revenue results? Have you verified that the data is true (remember, as The Severed Hand suggests, that a close look at the correct reporting is vital). Growth should be sustainable — and it requires executive buy-in for optimal success. The message here is to report back.