Your Go-to-Market Fortune

This card is a positive omen for perfect partnerships — assuming the work being done is true and honourable. The Missed Connection represents a new partner-sourced closed-won account coming, and to consider how leaning in further can benefit the partnership. This card reminds partnership pros to consider their next tool and how it may impact revenue either by propelling growth forward or they may risk leaving potential revenue opportunities on the table. Like The Broken Compass, this card suggests moving with confidence as you approach new partnerships opportunities. For those new to partnerships, this card encourages you to be in the right place to connect with the right first partners to launch and scale your partner program.