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Featured Guide
How to Build an Affiliate Partner Program With Integrity
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Partner Recruitment
Featured Guide
How to Build an Affiliate Partner Program With Integrity
Get the guide
Get free ecosystem advice
Sign up for our newsletter to enjoy premium partnerships and ecosystem content you can’t get anywhere else.
Ask an Expert
5 Inspiring Leaders Changing the Partnership Game
Here’s what these industry leading experts are doing to elevate the world of partnerships in B2B SaaS.
Forrest Herlick
Contributing Writer
Ask an Expert
6 Red Flags Affiliates Should Look for Before Joining Partner Programs
Look for these before you hit the sign up button.
Renee Sylvestre-Williams
Contributing Writer
Features
Partnerships 101: The Ultimate Partnerships Checklist
From questions to ask to what you need to get started, we provide a clear checklist for ideal partnerships in B2B SaaS.
Taylor Jones
Contributing Writer
Deeper Dives
The Path to SaaS Channel Readiness, Part 3: Referral Partners
In part 3 of this series, we cover what makes referral partners different from affiliates and why the leads they drive are so valuable.
Laurella Jose
Contributing Editor
Features
Why Partner Education Can Make or Break Your Partner Program
Programs that don’t educate partners don’t succeed. Learn what effective partner education looks like with our help.
Brad Tiller
Contributing Writer
Deeper Dives
Partner Program KPIs: The Metrics You Should Measure and Optimize
Learn the KPIs that indicate a healthy partner program in 2024, plus how to you track and optimize them.
Laurella Jose
Contributing Editor
How-To
What Great Partner Onboarding Looks Like (With Examples!)
Want to see more signups and sales from your new partners? Build your own 30-day onboarding plan with the examples inside.
Laurella Jose
Contributing Editor
How-To
Avoid the Most Common Partner Program Launch Mistakes
Many companies rush to start recruiting partners, only to find they don't drive revenue. Avoid these common missteps to make an impact.
Geoff Seeman
Contributing Writer
How-To
How to Promote Your Program and Recruit the Right Partners
A steady flow of new partners is necessary for any program to scale. Learn to how to get in front of partners.
Thao Tram Ngo
Contributing Writer
How-To
5 Questions to Answer Before Launching Your Partner Program
Capitalize on partnerships ASAP! These 5 questions let you know if you're ready to launch a partner program.
Luke Swanek
Co-founder, PartnerStack
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