PartnerStack Resources

cus-marketing, cus-referral

cus-video

cus-business-intelligence

How Apollo.io earns 10% of revenue through their partner program

Jennifer Rhima

Director of Partnerships

Affiliate and Partnerships Manager

cus-marketing

cus-full

cus-business-intelligence

How Jungle Scout drove 30% net new annual company revenue through their affiliate program

Kieva Amante

Director of Global Partner Strategy and Development

cus-marketing, cus-referral

cus-full

cus-business-services

How Genesys fuels partnership growth at scale with operating efficiencies supported by PartnerStack

Stephen Procopi

View all customer stories

Ecosystem Guides

Featured Guide

The B2B Buyers Guide to Partnerships Software in 2025

Most PRM software isn't built for B2B. This in-depth guide, created just for B2B buyers, helps you pick the right platform in 2025.

Get the guide

How to Build an Affiliate Partner Program With Integrity

This is what you need to do to build and grow an affiliate program that drives revenue and feels right.

Get the guide

Partnership Activations: The Essential Guide to Igniting Ecosystem Success

Partnerships have the power to amplify your B2B brand and bottom line. This guide unlocks the innovative strategies and successful collaboration tactics to partner activations.

Get the guide

View all guides

Recent Articles

These are the key methods for swiftly identifying and removing non-productive end customer leads to enhance the effectiveness of your sales cycle.

How to Quickly Identify and Remove Bad Customer Leads

Tamilore Sonaike

Contributing Writer

How-To

How to Create a Commission Structure That Partners Can’t Resist

Whether you’re revamping an existing structure or crafting a new one, here’s how to keep your commissions both fair and attractive.

Elizabeth Melton

Contributing Writer

Features

Partnerships Jobs That Pay Over $75K in 2024

With so many titles in the partnership world, do you know the responsibilities — and expected salaries — of each of these roles?

Amber Dowling

Contributing Writer

Learn the benefits, challenges and best practices for leveraging LinkedIn for your go-to-market strategy in 2025.

The Pros and Cons of Using LinkedIn for Your Go-to-Market Strategy

Madga Kuzminski

Contributing Writer

Deeper Dives

What is Sales Velocity and How Does it Impact Your Partner Programs?

In this article, we share how to calculate and optimize sales velocity to enhance partnership performance and drive growth.

Neya Abdi

Contributing Writer

Your guide to maximizing the potential of partnered sales with effective co-selling techniques for 2025.

What is Co-Selling in a Partner Ecosystem and How Can You Do It?

Neya Abdi

Contributing Writer